Privacy and Cookie Statement (edition: July 2025)
Dear visitor,
Privacy Statement
We value your privacy and inform you that we comply with the privacy rules and regulations applicable in the European Union and state:
- the purpose of our processing and temporary storage of personal data you may have submitted on the website is our general business purpose only;
- we protect our website against spam and abuse and do not disseminate such collected personal data to third parties, unless agreed otherwise;
- we implement storage and access security measures to protect your personal data and exchange internally personal data on a need-to-know basis only; and
- we comply with your rights to access, correct, to restrict, to delete or transfer (if possible) your personal data. If you wish to invoke your rights please contact us at info@hittech.com.
We would like to point out that no data protection officer has been appointed, since this is not required by law, but remain fully committed to addressing your privacy concerns.
Cookie Statement
We use cookies from ourselves and third parties on our website. Cookies are small (temporary) files stored on your device when you visit our site and our purpose is only:
- to enable website functionality;
- analyse website use to improve user experience; and
- to collect your IP address, your consent (where necessary) and your website use. Please note that disabling cookies may hamper website functionality.
LinkedIn
Data processing via LinkedIn Insight Tag
With the help of the LinkedIn Insight Tag, we receive information about visitors to our website. If a website visitor is registered with LinkedIn, we can analyse, among other things, the professional key data (e.g. career level, company size, country, location, industry and job title) of our website visitors and thus better tailor our site to the respective target groups. Furthermore, with the help of the LinkedIn Insight Tag we can measure whether visitors to our website make a purchase or perform another action (conversion measurement). Conversion measurement can also take place across devices (e.g. from PC to tablet). The LinkedIn Insight Tag also offers a retargeting function that enables us to display targeted advertising to visitors to our website outside the website; according to LinkedIn, this does not involve identifying the addressee of the advertisement.
LinkedIn also collects so-called log files (URL, referrer URL, IP address, device and browser characteristics, and time of access). IP addresses are truncated or (insofar as they are used to reach LinkedIn members across devices) hashed (pseudonymised). Direct identifiers of LinkedIn members are deleted by LinkedIn after seven days. The remaining pseudonymised data is then deleted within 180 days.
We, as the website operator, cannot attribute the data collected by LinkedIn to specific individuals. LinkedIn will store the personal data of website visitors it collects on its servers in the USA and use it as part of its own advertising measures. For details, please refer to LinkedIn’s privacy policy at www.linkedin.com/legal/privacy-policy.
Legal basis
Where consent has been obtained, the use of the aforementioned service is based exclusively on Art. 6 para. 1 lit. a GDPR and § 25 TTDSG. Consent can be revoked at any time. Where no consent has been obtained, the use of this service is based on Art. 6 para. 1 lit. f GDPR; the website operator has a legitimate interest in effective advertising measures, including social media.
Data transfer to the USA is based on the EU Commission’s Standard Contractual Clauses. Details can be found here: www.linkedin.com/legal/l/dpa and www.linkedin.com/legal/l/eu-sccs.
Objection to the use of the LinkedIn Insight TagYou can object to the analysis of usage behaviour and to targeted advertising by LinkedIn at the following link: www.linkedin.com/psettings/guest-controls/retargeting-opt-out. In addition, LinkedIn members can control the use of their personal data for advertising purposes in the account settings. To prevent LinkedIn from linking data collected on our website with your LinkedIn account, you must log out of your LinkedIn account before visiting our website.